|
|
Books : How to Get the Most Out of Trade ShowsIn association with Amazon.comby: Steve Miller  List Price: $14.95 Amazon.com's Price: $10.17 You Save: $4.78 (32%)Prices subject to change. Availability: Usually ships in 24 hours
This item ships for FREE with Super Saver Shipping.
Binding: PaperbackDewey Decimal Number: 380 EAN: 9780658009396 ISBN: 0658009397 Label: NTC Business Books Manufacturer: NTC Business Books Number Of Items: 1 Number Of Pages: 161 Publication Date: July 01, 2000 Publisher: NTC Business Books Studio: NTC Business Books Sales Rank: 89142 Related Items:
Editorial Review: Product Description: Proper planning and effective management of your trade show presence are the keys to trade shows uccess for every business. Loaded with real-lifeexamples and brimming with practical guidance on how top Ian and execute a trade show marketing effort, How to Get the Most Out of Trade Shows includes expert advice on:
Average Rating:
 Rating: - Steve's wisdom and wit can help you create the ultimate trade show experienceIt is a great book for those who need guidance on how to get the most out of this marketing tactic. He provides practical advice, show examples, templates, etc. which helps an exhibitor understand what is needed for this face-to-face marketing experience. And all of it is presented with his great humor! One must have humor to deal with all the bumps in the trade show road. www.letstalktradeshows.com Rating: - Yippie, Another Trade ShowMarketing professioals rarely cheer at the thought of doing trade shows, but they are a necessary part of their job. This book does a great job of providing a step by step thought process for achieving better success. While you may already be doing many of the things suggested in the book, the book makes you see the big picture of getting more done and tracking the results. Rating:  - Good BookYou'll learn some valuable lessons from this book. I think you should buy several books on the subject in order to get more information. Each book will teach you something different, which will broaden your understanding of the field. Rating: - An absolute must for the tradeshow exhibitorI can't think of any other book investment I made that has paid off as much as this book. This book has much information to turn the clueless into a master tradeshow exhibitor. It has clear instructions that are easy to follow with planning timelines, checklists, etc. As costs are climbing and competition increasing, it's very important to squeeze out as much juice from the tradeshow as possible. This book will definitely give you an edge. Rating: - MADE ME THINK AND SAVED US $$I have been to so many trade shows (as an attendee) and I thought I knew what it took to have a successful booth; nevertheless I ordered this book for my husband since he is setting up his first trade show booth this month. It's a good thing I skimmed it and that he's reading it from cover to cover because it made us realize our whole strategy (since his product is rather specialized) was wrong. Ironically we will even save $ by using the author's more simplistic approach as well as properly training ... Read More Browse for similar items by category:
|
||